A SMS short code is a 5 digit number (Like 56161 / 56767 / 53030), provided by mobile network operators, on which data (SMS) can be sent by subscribers of the mobile operators.  

Short Code Services are using by following:

• Advertising agencies
• Media Companies
• Radio Stations
• TV Channels
• Marketing savvy companies for campaigns
• Contests etc
• For lead generation, if backed by a campaign in print or electronic media.

Advertising agencies prefer to use it as the response to their advertising campaign is measurable on parameters like numbers, time, effectiveness etc. Here are the reasons why you should choose us for all your search engine marketing needs: Step-by-step campaign wizard